Privacy and Consent in Email Marketing: Safeguarding User Rights

February 19, 2023 / Andy Coburn / 0 Comments

Top 3 Search Marketing Trends for 2023

January 9, 2023 / Andy Coburn / 0 Comments

Why You Shouldn’t Use WordPress

December 22, 2022 / Andy Coburn / 0 Comments

Why You Shouldn’t Use WordPress WordPress is a popular content management system (CMS) used by 33% of all websites, giving it a 60% market share. With such widespread use, you might think that this CMS is the go-to choice for any and all websites. But there are some important reasons why you should not use …

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Tik Tok Shopping Ads

December 21, 2022 / Andy Coburn / 0 Comments

How to Utilise TikTok’s New Shopping Ads TikTok has rapidly become one of the most popular social media platforms, with a particularly strong presence among Gen Z users. And as the platform has continued to grow, so too has its e-commerce capabilities. Earlier this year, TikTok unveiled a new set of shopping features that allows …

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The Benefits of Conversion Rate Optimisation

October 7, 2022 / Andy Coburn / 0 Comments

The Benefits of Conversion Rate Optimisation You may have heard of conversion rate optimization (CRO) but you may not be entirely sure what it is or why it’s important. CRO is the systematic process of increasing the percentage of users and visitors who take a specific action on your website, social channels, or other online …

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